WORLD LINK
Bridging Markets, Connecting Excellence
World Link, with over 20 years of industry leadership, stands at the forefront of import, export, wholesale, and distribution of premium FMCG products. Our corporate headquarters in Djibouti positions us strategically to serve key African markets, seamlessly connecting them with leading global brands such as Unilever, Nestlé, P&G, Johnson & Johnson, Adidas, L'Oréal, Gillette, Denim, Colgate-Palmolive, and Coca-Cola.
Our extensive warehousing and distribution infrastructure underpins our commitment to operational excellence. We leverage advanced logistical capabilities to ensure efficient storage, reliable distribution, and timely delivery across Ethiopia, Eritrea, Somalia, Somaliland, and neighboring regions. This robust network is a testament to our dedication to maintaining the highest standards of quality and reliability.
World Link is recognized for its unparalleled expertise and trusted reputation. Our proven track record of success establishes us as a reliable partner for premium FMCG solutions. We are committed to fostering enduring business relationships and driving operational excellence, offering a comprehensive suite of services to meet the dynamic needs of our clients.
Premium Personal Care
At World Link, we import and distribute an extensive range of high-quality toiletries. Our selection includes a variety of personal care products that cater to diverse consumer needs, ensuring access to the finest everyday essentials and luxury options.
Top-Tier Beauty Essentials
Our cosmetics portfolio features advanced skincare products and high-performance makeup, meeting the highest standards of beauty and efficacy. We ensure a diverse selection that caters to various beauty needs, from everyday essentials to luxury treatments.
Exclusive Fragrance Collection
Our curated selection of exquisite perfumes offers unique and memorable scent experiences. Each fragrance is meticulously chosen to provide an exceptional sensory journey, perfect for discerning tastes and leaving a lasting impression.
Gourmet Sweet Delights
We import and supply a premium range of confectioneries, including luxurious chocolates and artisanal sweets. Our assortment is designed to delight even the most discerning palates, offering a variety of indulgent options.
Diverse Food Selections
World Link provides a wide range of imported food products, from everyday staples to gourmet items. Our food selections are chosen for their superior quality and taste, ensuring they meet the varied demands of our customers.
Superior Beverage Options
Our beverage portfolio includes a diverse selection of drinks, offering top-quality refreshment for every occasion. We ensure a seamless supply of beverages, meeting both everyday consumption needs and special event requirements.
Mission
Our mission is to bridge the gap between Africa and the world’s leading FMCG brands through our efficient import, export, and wholesale operations, supported by our comprehensive warehousing capabilities. We are committed to delivering exceptional service, ensuring timely delivery, and building enduring relationships with our clients and partners.
Vision
Our vision is to be Africa’s foremost trading company in the FMCG sector, known for our unparalleled excellence, innovation, and reliability. We are dedicated to expanding our reach, anticipating industry trends, and adapting our services to meet the evolving needs of the market. By leveraging our extensive warehousing and distribution network, we aim to set new standards of success and growth in the FMCG industry.
At World Link, our commitment to quality, reliability, and customer satisfaction drives everything we do. We continuously invest in our capabilities and adapt to market dynamics to deliver superior FMCG solutions that support the success and growth of our clients and partners.
Explore Business Opportunities
Reach out to us for all your business and trade inquiries.
